About Us

Product Range Offering the homewares and gift market a stylish, affordable and aspirational range of products for the home Madras Link has continued to grow and flourish since its inception in 1990. Based in Melbourne, this family owned wholesale business has a wide customer base ranging from Department and Chain stores to independent gift and homewares retail outlets across Australia and New Zealand. The homewares range on offer includes home textiles such as cushions and throws, table and kitchen linen, as well as decorator accessories, furniture and lighting, floorcoverings and gifts. With a talented design and buying team we are committed to offering our customers a fresh, modern and aspirational range of products that take inspiration from global trends adapted to the Australian way of life. Over the last twenty years we have seen changes in the way people live. Living spaces are free flowing, relaxed and versatile. Dining is simple and casual though sophisticated and in many homes outdoor areas are an extension of indoor living spaces. In urban areas, apartment living is the choice for many especially in inner city neighbourhoods which means decorating small spaces with maximum impact. Our product range attempts to provide homewares that suit large houses and small spaces embracing lifestyle changes by offering both statement pieces and everyday items of style and quality at our signature affordable prices. Our customers associate these qualities with the Madras Link brand and embrace our products with enthusiasm and loyalty. The brand is valued for the story it tells each season and for remaining true to its signature style.
As a Company our vision is to continue to provide inspiration and products that meet the expectations of our customers so that they can create beautiful homes that reflect their unique style and personality.